LinkedIn recently announced an update to its privacy policy and user agreement in a blog post titled Updating LinkedIn’s Privacy Policy. Although LinkedIn updated the user agreement too, the emphasis was more on updates to its privacy policy. The new policy expands on a number of issues and reinforces the extent to which users needs to take responsibility for their actions when using the service.
The Path to the spam Dark Side is paved with lawyers' wishful thinking
Planning for the Protection of Personal Information Act is not a small endeavour and taking shortcuts to preserve current business models may turn out to be disastrously short-sighted in the year or two ahead. My colleagues may be correct in their approach and their clients may be able to adopt a relatively liberal interpretation of the Protection of Personal Information Act and its implementation. I have a different take on how the Act will apply, especially given its broader role as substance for the Constitutional right to privacy. Going beyond the Act's interpretation and application by the proposed Regulator and Courts, the risk of being too careless with consumers' personal information could have even more dire consequences for brands than legal non-compliance.
Practical challenges in copyright disputes
Fake White House bombing tweet craters stock markets
The Associated Press Twitter profile was hacked yesterday and a fake tweet about a bombing at the White House was published. The result was dramatic, the US stock market plummeted and only recovered about 10 minutes later when AP tweeted that it had been hacked and since locked its Twitter profile down.
Introducing POPI's processing conditions
There is a lot more to the anticipated Protection of Personal Information Act and, in this post, I'd like to introduce you to what are known as "Conditions for lawful processing of personal information". These conditions effectively operate as processing parameters and will have a relatively subtle but substantial impact on direct marketing because they limit the scope of what personal information can be processed and for how long.
Join us at the Advertising and Marketing Law conference on 29 May 2013
Paul is speaking at next month’s Advertising and Marketing Law Conference which Marketing Mix is hosting at the Sunnyside Hotel in Johannesburg. His topic is “Social media and the law and impact of POPI” and we would love to see you there.
Law Society issues ruling on SEO marketing for law firms
The Law Society of the Northern Provinces has issued a ruling on attorneys’ acceptable (and unacceptable) uses of keywords in their SEO or other Internet marketing campaigns.